Expert Strategies for a Winning GivingTuesday Campaign

Join our dynamic workshop to amplify your nonprofit’s impact this GivingTuesday. Led by experts Kathleen Murphy Toms and Lidia Varesco Racoma, you’ll gain crucial strategies for planning, branding, and executing a successful campaign.Learn the importance of GivingTuesday, effective campaign planning, and how to create engaging visual content that aligns with your brand. We’ll also share tips for staying on-brand and measuring your campaign’s success. Resources will be provided. Don’t miss this opportunity to enhance your GivingTuesday efforts and maximize donor engagement.

Key Takeaways:

1. Learn how to effectively plan your GivingTuesday campaign.
2. Discover how to integrate branding effectively throughout your campaign, including how to create graphics and visual content that capture donors’ attention.
3. Get practical tips for staying on-brand and measuring your campaign’s success to maintain donor engagement.

This is an online event via Zoom. Meeting log-in will be emailed to attendees 2 days, 2 hours, and 10 minutes before the event.

REGISTRATION FEES

• AMA Chicago members: free
• Guests: $20
• Members of another AMA chapter: free
• Full-time students: free